The "Europe B2C E-Commerce Market 2023" report has been added to ResearchAndMarkets.com's offering.
As digitalization continues to reshape industries, a range of advanced technologies including augmented reality, AI-driven recommendation engines, drones, and AI robots are significantly impacting the B2C E-Commerce experience. Notable trends also encompass AI-generated content marketing, ethical and sustainable considerations, as well as the integration of AR and VR to create personalized shopping experiences.
Additionally, the trend of social commerce, originating from China, has gained momentum in Western markets, providing a seamless shopping experience that benefits consumers and brands, albeit with concerns arising over its growth pace and regulatory alignment.
In the realm of popular payment methods for global B2C E-Commerce transactions, online payment methods maintain their dominance, with projections suggesting that this segment's value will surpass EUR 7 trillion by 2026. Moreover, as of 2023, online payment methods constitute a substantial 95% of total payments within the global B2C E-Commerce landscape.
Western Europe is poised to witness substantial growth in retail E-Commerce sales, anticipated to surpass the EUR 700 billion milestone by 2026, accounting for over 16% of total retail sales. Moreover, approximately three-quarters of Europe's Internet users participated in online shopping activities during 2022.
Notably, Norway stood as the frontrunner, with 92% of respondents having engaged in online shopping within the preceding 12 months. Online shopping preferences exhibited a correlation with age and education, with the 25-34 age group leading the trend. Education level also played a role, as 88% of individuals with a higher formal education actively participated in online shopping, compared to 56% among those with low or no formal education.
In terms of product categories, 'Clothes (including shoes and accessories)' emerged as the most sought-after, followed by 'Deliveries from restaurants, fast food, and catering services', and 'Cosmetic, beauty, and wellness products' in the year 2022.
Questions Covered in the Report:
- What is the projected value for the online payment segment in global B2C E-Commerce by 2026?
- What notable trends are emerging in the B2C E-Commerce landscape globally?
- What growth are Western Europe's retail E-Commerce sales expected to witness by 2026?
- What is the projected B2C E-Commerce market size in Germany by 2027?
UK, France, Russia, Spain, Germany, Italy, Poland, Austria.
Key Topics Covered:
1. Management Summary
For more information about this report visit https://www.researchandmarkets.com/r/84bkf0
ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.
Laura Wood, Senior Press Manager
For E.S.T Office Hours Call 1-917-300-0470
For U.S./ CAN Toll Free Call 1-800-526-8630
For GMT Office Hours Call +353-1-416-8900