What Happened?
Shares of streaming TV platform Roku (NASDAQ: ROKU) jumped 6.7% in the afternoon session after a wave of positive analyst ratings followed the company's strong second-quarter earnings report. The positive sentiment from Wall Street came after Roku reported impressive second-quarter results late last week. The streaming company posted revenue of $1.11 billion and a surprise profit of $0.07 per share, which beat consensus estimates that had called for a loss. In response to the strong performance and an upgraded forecast, several investment firms, including Wedbush and Wells Fargo, boosted their price targets on the stock.
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What Is The Market Telling Us
Roku’s shares are extremely volatile and have had 34 moves greater than 5% over the last year. In that context, today’s move indicates the market considers this news meaningful but not something that would fundamentally change its perception of the business.
The previous big move we wrote about was 7 days ago when the stock gained 4.6% as news emerged of a significant new institutional investment and positive analyst commentary. The move was supported by a report that Universal Beteiligungs und Servicegesellschaft mbH acquired over 85,000 shares, establishing a new position in the company. This institutional confidence was mirrored on Wall Street, where Bank of America raised its price target on the stock to $110.00 and maintained its "buy" rating. Adding to the bullish sentiment, Wall Street Zen also upgraded Roku from a "hold" to a "buy" recommendation. The positive momentum also followed a recent article that highlighted the company's strong sales growth and what it described as an undervalued stock price compared to its peers.
Roku is up 15.1% since the beginning of the year, but at $85.72 per share, it is still trading 13.5% below its 52-week high of $99.07 from February 2025. Investors who bought $1,000 worth of Roku’s shares 5 years ago would now be looking at an investment worth $515.00.
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