Chelmsford Guide has launched a podcast delivering digital marketing strategies for local business owners across Essex. Episodes cover search engine optimization, Google Business Profile management, online reviews, advertising, and AI automation tools. Available on Spotify, Apple Podcasts, YouTube Podcasts, and Amazon Music.
-- Chelmsford Guide has launched a podcast series for business owners in Chelmsford and across Essex, with a variety of marketing topics designed to educate and assist entrepreneurs.
More information is available at https://chelmsford.guide/pages/podcasts
Many local business owners struggle to gain online visibility and connect with customers searching for their services, as recent research from Forbes shows that 71% of businesses handle all marketing internally without professional guidance.
Another 2024 marketing report also found that while 63% of small businesses plan to increase their marketing budgets, only 25% operate with a clear, structured marketing plan. Without structured marketing plans, the team at Chelmsford Guide says many local business owners struggle with time constraints, limited expertise, or misconceptions about digital marketing.
In response, the Chelmsford Guide podcast helps businesses tackle these challenges with practical strategies to improve their online presence and customer reach. A company representative stated, "We created this podcast because we understand the marketing challenges local businesses face, and we wanted to provide practical advice that Chelmsford business owners can actually use."
Episodes cover key marketing topics: search engine optimization, Google Business Profile management, online reviews, advertising, and AI automation tools for local businesses. It is available on Spotify, Apple Podcasts, YouTube Podcasts, and Amazon Music, so listeners can access the series on their preferred platform.
The episodes guide listeners through setting up online basics such as optimizing local search visibility, managing social media engagement, and tracking results with analytics tools. Once these foundations are in place, consistent efforts from business owners can increase local search rankings, attract qualified leads, and build lasting customer relationships.
Additionally, the podcast also covers key performance metrics, including website traffic, conversion rates, and customer acquisition costs, to help businesses measure campaign effectiveness.
About Chelmsford Guide
Founded by local business owners, Chelmsford Guide connects community members with local businesses. To support this mission and in partnership with Appkazoo AI, the platform offers both free listings and premium options to help companies establish an online presence, build stronger brands, and reach target audiences.
Business owners can visit https://chelmsford.guide/pages/podcasts to listen and subscribe to the podcast.
Contact Info:
Name: Tim Rothwell
Email: Send Email
Organization: Chelmsford Guide
Address: 32 Hill Road, Chelmsford, Essex CM2 6HW, United Kingdom
Website: https://chelmsford.guide
Source: PressCable
Release ID: 89180121
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