Zhangjiajie’s international city image film, My Home, Your World, was officially released online on November 13, once again bringing global attention to this breathtaking destination.
The film follows the story of a young man from Zhangjiajie living in Seoul, South Korea, weaving a narrative around themes of homecoming and healing. It showcases Zhangjiajie's allure as an international destination for restorative travel, featuring its ethereal landscapes, diverse lifestyles, and unique perspectives. By redefining Zhangjiajie’s tourism identity, the film aims to elevate the city's global recognition and reputation, fostering greater awareness and appreciation of Zhangjiajie while promoting cultural exchange and tourism collaboration on an international scale.
Following its release, the film went viral on major domestic social media platforms, sparking widespread discussion and engagement. Topics such as “Zhangjiajie’s promotional video made it all the way to Korea” frequently trended, attracting significant attention and inspiring many Chinese tourists to plan visits. The film has kindled interest in experiencing Zhangjiajie’s harmonious blend of a "hometown-like" and "dream-like" ambiance, contributing positively to the growth of Zhangjiajie’s domestic tourism market.
Video Link: https://www.youtube.com/watch?v=vNfxgDt5gcM
Zhangjiajie, a wonderland that captivates the world, has long enjoyed international acclaim as a premier travel destination. South Korea, Zhangjiajie's largest overseas tourist market, has warmly embraced the film on YouTube, where the comment section is dominated by Korean viewers. Many expressed their fascination with the stunning scenery and healing storyline, vowing to visit Zhangjiajie in their lifetime. Some reminisced about past trips to Zhangjiajie, sharing their eagerness to return.
According to statistics, Zhangjiajie welcomed 1.2943 million inbound tourists in the first three quarters of 2024, a remarkable year-on-year growth of 255.47%. The city now draws visitors from 183 countries and regions—50 more than in 2019—making it the top non-provincial capital city in China for inbound tourism growth and volume. Zhangjiajie’s international influence continues to rise, further cementing its reputation as a globally renowned travel destination.
Media Contact
Company Name: Zhangjiajie
Contact Person: Zouyu
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City: Zhangjiajie
Country: China
Website: http://www.hnzjj.com/