INSÓLITO Tequila Strengthens Sales Team with Four Senior Industry Veterans

Strategic Appointments Enhance Regional Focus for the Growing Super-Premium Brand

INSÓLITO Tequila, a super-premium, confirmed additive free brand, has appointed distilled spirits industry veterans Dan Streepy, Tom King, Stewart Domke, and Steve Manos as Regional Sales Managers. These strategic additions follow the appointment of Shawn Thurman as Chief Growth Officer in September 2024.

“We’re thrilled to welcome these seasoned professionals to our growing team,” said Pete Kelly, Founder and CEO of INSÓLITO. “Their deep industry knowledge, strong relationships, and proven track records will be invaluable as we strengthen our regional focus and continue building our national presence.”

Dan Streepy (Control States)

With more than 35 years of experience in the drinks industry, Dan has held various leadership roles at major corporations, including Famous Brands (SGWS Kansas), Brown-Forman, David Sherman Corporation, William Grant & Sons, and Luxco. Dan played a critical role in Luxco’s distributor and broker consolidation efforts, securing national partnerships with Southern Glazer’s Wine & Spirits (SGWS) and Republic National Distributing Company (RNDC). He also cultivated top-tier relationships with distributor ownership and spearheaded Luxco’s international expansion, successfully opening distribution channels in the United Kingdom, France, Poland, Italy, Australia, Germany, Ireland, the Netherlands, and Russia.

Tom King (Southwest)

Tom has over 30 years of experience in the beverage alcohol industry. A highly collaborative leader, he specializes in driving growth and profitability through strategic distributor management, strong customer relationships, and accountability. He spent 11 years at Diageo, ultimately serving as Business Unit Director for the Desert Pacific Region. Tom then transitioned to the distributor side, holding key roles at SGWS and Alliance Beverage. His leadership experience includes serving as General Manager and Vice President of National Accounts at SGWS, as well as Senior Vice President at Alliance Beverage. Most recently, he was the West Region Vice President at WES Brands.

Stewart Domke (South Central)

Stewart joins INSÓLITO from Suntory Global Spirits, where he held multiple leadership roles, including National Director of Strategic Accounts, Senior Off-premise Manager, and Chain Account Manager. With a 25-year career in distilled spirits, he started as a distributor sales representative for Republic Beverage Company (now RNDC) and Glazer’s (now SGWS) before being promoted to District Sales Manager. Throughout, he has been recognized for his ability to grow brands and lead high-performing teams.

Steve Manos (East)

With decades of experience in the wine and spirits industry, Steve has a proven track record of driving growth, increasing profitability, and building top-performing sales teams. Over his 30-year tenure at Prestige Wine Imports, he advanced to Vice President of Sales for the East Division – a position he held for the past 15 years – overseeing accounts across 18 U.S. states, Washington D.C., Puerto Rico, and the US Virgin Islands.

Available in Blanco ($39.99), Reposado ($49.99), Añejo ($59.99), and Extra Añejo ($149.99) INSÓLITO tequila has a finish at 80 proof (40% ABV), and delivers smooth, approachable, sipping tequilas. Each remarkable expression offers varying body and flavor profiles to compliment the freshest cocktail ingredients. All expressions are available for purchase online at www.insolitotequila.com and in the following U.S. markets: AK, AR, AZ, CA, CO, DC, DE, FL, GA, HI, IL, IN, KS, KY, LA, MD, MI, MN, MO, NE, NM, ND, NV, NY, OK, SC, SD, TN, TX, WA, WI, as well as Australia and South Africa. For more information, visit www.insolitotequila.com or contact katie@sipbevco.com. Please follow INSÓLITO on Facebook, Instagram, and Pinterest @INSÓLITO

About INSÓLITO Tequila

INSÓLITO, which translates to rare, uncommon, and extraordinary, is a confirmed additive free, super-premium tequila made from 100% blue agave at NOM 1558 by Master Distiller Alberto Herrera. It’s produced at one of the highest distilleries in Mexico, 7,200 feet above sea level, in the town of Mazamitla, Mexico, which delivers a flavor second to none. The company’s product line includes four expressions: Blanco, Reposado, Añejo, and Extra Añejo. The brand is a collaboration among brothers Octavio & Alberto Herrera; Midland, high-style country band; and Spirits Innovation Partners (SIP).

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