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Whole Grain & High Fiber Foods Market to Reach USD 114.80 Billion by 2035, Driven by Rising Health Awareness and Changing Lifestyles | Future Market Insights, Inc.

The Whole Grain & High Fiber Foods market is set to grow at a CAGR of 9.5% from 2025 to 2035, driven by rising health awareness and demand for convenient, nutritious foods. Leading players are expanding through new product launches, partnerships, and acquisitions. The shift toward plant-based diets and portable high-fiber options continues to fuel market growth, catering to evolving consumer lifestyles.

NEWARK, DE / ACCESS Newswire / February 24, 2025 / The global Whole Grain & High Fiber Foods market is projected to reach a valuation of USD 46.33 billion in 2025, expanding at a CAGR of 9.5% from 2025 to 2035 to an estimated USD 114.80 billion. From 2020 to 2025, the market registered a CAGR of 7.6%, highlighting steady growth driven by increasing health consciousness among consumers.

With a growing focus on healthier diets, whole grain and fiber-rich foods are set to gain significant traction. Popular options include pasta, savory snacks, breakfast cereals, and bakery products, which derive their high-fiber content from sources such as barley, quinoa, brown rice, oats, maize, wheat, and multigrains.

Rising disposable income has led to an improved standard of living, influencing dietary habits worldwide. However, irregular eating and sleeping patterns have contributed to obesity, affecting nearly half of the global population. As a result, public awareness campaigns promoting physical and mental well-being are driving demand for whole grain and high-fiber foods. These products not only support a healthy lifestyle but also offer essential nutrients, further fueling market expansion.

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"According to industry analysts, the market's growth trajectory is highly influenced by consumer dietary shifts towards organic and clean-label products. With increasing awareness about gut health and weight management, the demand for high-fiber foods is surging. Food manufacturers are focusing on reformulating products with natural fibers and whole grains, catering to a broader audience seeking better nutrition." - says Nandini Roy Choudhury, Client Partner at Future Market Insights

Consumer Shift Toward Functional Foods and Healthier Lifestyles

With rising health awareness, consumers are making conscious dietary shifts toward whole grains and fiber-rich foods such as bakery products, snack bars, and breakfast cereals. The market has witnessed growing demand for functional foods that support digestive health, weight management, and overall well-being.

Furthermore, influence of health awareness campaigns on dietary choices has significantly shaped consumer preferences, encouraging individuals to prioritize high-fiber diets. As disposable income rises globally, individuals are increasingly investing in premium organic whole grain food products, further driving market expansion.

Future Outlook: What Lies Ahead for the Whole Grain & High Fiber Foods Industry?

With increasing research on the health benefits of consuming whole grain bakery products and a surge in clean-label products, manufacturers are introducing innovative offerings tailored to consumer preferences. Moreover, projected CAGR of high fiber food industry through 2032 suggests strong investment potential, attracting key market players.

As public awareness regarding obesity, gut health, and lifestyle diseases grows, the global whole grain and high fiber foods market is set for remarkable expansion, presenting lucrative opportunities for manufacturers, investors, and stakeholders.

Key Takeaways

  • The global whole grain & high fiber foods market is expected to grow at a CAGR of 9.5% from 2025 to 2035.

  • Rising health awareness and the adoption of fiber-rich diets are key factors driving demand.

  • The bakery and cereals segment leads the market, followed by snacks and dairy alternatives.

  • North America dominates the market, while Asia-Pacific emerges as a high-growth region due to changing dietary habits.

  • Key industry players focus on product innovation, mergers, and acquisitions to expand their market presence.

Regional Growth Trends in the Whole Grain & High Fiber Foods Market (2025-2035)

The global Whole Grain & High Fiber Foods Market is witnessing substantial growth, with key regions showing impressive Compound Annual Growth Rates (CAGR) from 2025 to 2035. The increasing demand for nutrient-rich foods, driven by rising health consciousness and dietary shifts, is propelling market expansion worldwide.

Canada: A Prominent Growth Hub (CAGR: 8.3%)

Canada is emerging as a strong player in the whole grain and high fiber foods market, with a projected CAGR of 8.3% during the forecast period. The rising prevalence of lifestyle diseases such as obesity and diabetes has led to a significant shift toward fiber-rich diets. Consumers are actively seeking healthier alternatives like whole grain bread, cereals, and fiber-enriched snacks. Moreover, government initiatives promoting dietary fiber intake and clean-label products are further accelerating market growth in the region.

Italy: Fastest-Growing Market in Europe (CAGR: 9.2%)

Italy is set to experience the highest growth among the analyzed regions, with an anticipated CAGR of 9.2% from 2025 to 2035. The country's strong tradition of Mediterranean diets, which naturally emphasize whole grains, is fueling demand for high fiber food products. Additionally, increasing consumer awareness about gut health and digestive benefits is driving the preference for whole grain pasta, high-fiber baked goods, and fortified cereals. The growing trend of organic and clean-label products in Italy further supports market expansion.

India: A Rising Market with Strong Potential (CAGR: 8%)

India is emerging as a key market for whole grain and high fiber foods, with an estimated CAGR of 8% over the forecast period. The increasing urban population, rising disposable income, and growing awareness of dietary fiber benefits are driving demand for whole grain-based products. Additionally, the expansion of the health-conscious middle-class segment and the popularity of traditional whole grain foods such as millet, brown rice, and quinoa are fueling market growth. Government initiativesss promoting millets and high-fiber foods as part of national nutrition programs are further bolstering the market outlook.

Detailed Market Study: Full Report and Analysis: https://www.futuremarketinsights.com/reports/whole-grain-and-high-fiber-foods-market

Competition Outlook

Major industry participants are creating new technologies with the goal of isolating certain active ingredients for particular food applications using the milling industry's by-products. By using these methods these ingredients can also be easily reshaped into forms that can be added to food products without changing their texture or other qualities. To separate food items into the proper particle size for baking applications these players have developed additional technologies.

Leading Manufacturers

  • Kellogg Company

  • PepsiCo, Inc.

  • Nestle S.A.

  • Hain Celestial Group, Inc.

  • Nature's Path Foods, Inc.

  • The Kraft Heinz Company

  • Unilever PLC

  • Bob's Red Mill Natural Foods, Inc.

  • Mondelez International

  • Yamazaki Baking Co., Ltd

  • Associated British Foods plc

  • Post Holdings, Inc.

  • Earth's Own Food Company Inc

  • General Mills

  • Grupo Bimbo SAB de CV

Gain Comprehensive Insights in the Functional Food Industry Analysis. Stay Ahead of Market Trends and Uncover Potential Market Opportunities: https://www.futuremarketinsights.com/industry-analysis/functional-food

Key Segments of the Report

By Product Type:

By product type industry has been categorized into Cakes & Pastries, Bread, Frozen Products, Baking Ingredients & Mixes & Breakfast Cereals

By Flavour:

By flavour industry has been categorized into Fruit, Honey, Nuts, Chocolate & Vanilla

By Source:

By source industry has been categorized into Maize, Brown Rice, Wheat, Oats, Barley, Rye, Quinoa & Multi-grain

By Packaging Format:

By packaging format industry has been categorized into Bags & Couches, Trays & Containers, Folding Cartons, & Cans

By Region:

Industry analysis has been carried out in key countries of North America, Latin America, Europe, Middle East and Africa and Asia

Explore FMI's related ongoing Coverage in Food and Beverage Domain:

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The net worth of the market share of dry whole milk powder is predicted to grow from USD 12.1 billion in 2023 to over USD 17.23 Billion by 2033. Due to its extended shelf life, dry whole milk powder addresses the perishability concerns of fresh dairy products. The market is expected to register a CAGR of 3.5% from 2023 to 2033.

The global whole grain salty snacks market is expected to reach a market valuation of USD 39,160.6 million in 2023. Over the forecast period (2023 to 2033), global whole grain salty snack demand is forecast to rise at 8.5% CAGR. By 2033, total market valuation is projected to reach USD 82,539.4 million.

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The global citrus fibers market is estimated to account for USD 190 million in 2025. It is anticipated to grow at a CAGR of 2.7% during the assessment period and reach a value of USD 248 million by 2035.

The global wheat fiber market is poised to reach a value of USD 2 billion by 2024 and is projected to reach a value of USD 4 billion by 2034, reflecting a compound annual growth rate of 7.4% over the assessment period 2024 to 2034.

The global Fiber Supplements Market is forecasted to be appraised at USD 34.18 billion by 2032, up from USD 18.21 billion in 2022, advancing at a CAGR of 6.5% during the forecast period.

The fiber market is anticipated to register a CAGR of 12% during the forecast period, with a valuation of USD 7.9 Billion in 2022, and an estimated valuation of USD 24.5 Billion by 2032.

About Future Market Insights (FMI)

Future Market Insights, Inc. (ESOMAR certified, recipient of the Stevie Award, and a member of the Greater New York Chamber of Commerce) offers profound insights into the driving factors that are boosting demand in the market. FMI stands as the leading global provider of market intelligence, advisory services, consulting, and events for the Packaging, Food and Beverage, Consumer Technology, Healthcare, Industrial, and Chemicals markets. With a vast team of over 400 analysts worldwide, FMI provides global, regional, and local expertise on diverse domains and industry trends across more than 110 countries.

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