UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 8-K
CURRENT REPORT
Pursuant to Section 13 OR 15(d) of The Securities Exchange Act of 1934
Date of Report (Date of earliest event reported): November 4, 2010
The Boston Beer Company, Inc.
(Exact name of registrant as specified in its charter)
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| Massachusetts
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001-14092
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04-3284048 |
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(State or other jurisdiction
of incorporation)
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(Commission File Number)
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(IRS Employer Identification No.) |
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One Design Center Place, Suite 850, Boston, MA
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02210 |
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| (Address of principal executive offices)
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(Zip Code) |
Registrant’s telephone number, including area code: (617) 368-5000
(Former name or former address, if changed since last report.)
Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:
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Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425) |
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Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12) |
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Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b)) |
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Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c)) |
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| Item 2.02 |
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Results of Operations and Financial Condition |
On November 4, 2010, The Boston Beer Company, Inc. disclosed financial information for the
third quarter of 2010 in an earnings release, a copy of which is set forth in the attached Exhibit
99.
The information in this Form 8-K and the Exhibit 99 attached hereto is being furnished and
shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934 (the
“Exchange Act”) or otherwise subject to the liabilities of that section, nor shall it be deemed
incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act,
regardless of any general incorporation language in such filing, unless expressly incorporated by
specific reference in such filing.
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| Item 9.01 |
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Financial Statements and Exhibits |
Exhibit 99 — Earnings Release of The Boston Beer Company, Inc. dated November 4, 2010.
SIGNATURES
Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused
this report to be signed on its behalf by the undersigned hereunto duly authorized.
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The Boston Beer Company, Inc.
(Registrant)
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| Date: November 4, 2010 |
/s/ William F. Urich |
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William F. Urich |
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Chief Financial Officer |
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