Form 6-K
SECURITIES AND EXCHANGE COMMISSION
WASHINGTON, D. C. 20549
FORM 6-K
REPORT OF FOREIGN PRIVATE ISSUER
Pursuant to Rule 13a-16 or 15d-16 of
the Securities Exchange Act of 1934
For the month of January 2007
Commission File Number: 001-06439
SONY CORPORATION
(Translation of registrant's name into English)
7-35 KITASHINAGAWA 6-CHOME, SHINAGAWA-KU, TOKYO, JAPAN
(Address of principal executive offices)
The registrant files annual reports under cover of Form 20-F.
Indicate by check mark whether the registrant files or will file annual reports
under cover of Form 20-F or Form 40-F,
Form 20-F X Form 40-F __
Indicate by check mark whether the registrant by furnishing the information
contained in this Form is also thereby furnishing the information to the
Commission pursuant to Rule 12g3-2(b) under the Securities Exchange Act of 1934,
Yes No X
If "Yes" is marked, indicate below the file number assigned to the registrant in
connection with Rule 12g3-2(b):82-______
SIGNATURE
Pursuant to the requirements of the Securities Exchange Act of 1934, the
registrant has duly caused this report to be signed on its behalf by the
undersigned, thereunto duly authorized.
SONY CORPORATION
(Registrant)
By: /s/ Nobuyuki Oneda
(Signature)
Nobuyuki Oneda
Executive Vice President and
Chief Financial Officer
Date: January 8, 2007
List of materials
Documents attached hereto:
i) Press release announcing - Sony Computer Entertainment America announces
Playstation(R)3 Hits One-Million Mark in
North America
SONY COMPUTER ENTERTAINMENT AMERICA ANNOUNCES
PLAYSTATION(R)3 HITS ONE-MILLION MARK IN NORTH AMERICA
Momentum for the PlayStation(R)2 Computer Entertainment System and the
PSP(R) (PlayStation(R)Portable) Handheld Entertainment System Remain Strong
LAS VEGAS, January 8, 2007 - At the Consumer Electronics Show (CES) 2007 in Las
Vegas, Sony Computer Entertainment America (SCEA) today announced that more than
one million units of its recently launched PLAYSTATION(R)3 (PS3(TM)) computer
entertainment system have shipped in North America to retailers. The company
successfully achieved this milestone by the end of the 2006 calendar year, just
six weeks after the product was introduced on November 17, 2006.
PS3 has been selling-out at retail outlets across North America since it was
launched. This high consumer demand drove PS3 to reach the one-million mark
before its predecessors, the PlayStation(R)2 computer entertainment system and
the original PlayStation game console - both systems combined have shipped more
than 200 million units of hardware and more than two billion units of software
worldwide.
"SCEA went to great lengths to help meet demand for PS3, including airlifting
systems into North America on a weekly basis to ensure a steady stream of units
were available to consumers throughout the holiday season," said Jack Tretton,
president and CEO, SCEA. "The fact that we were able to reach the one-million
mark faster than our top-selling platform, PS2, further validates the strength
of the PlayStation brand and our belief that consumers are ready to experience
true high-definition gaming."
PS3 wasn't the only hot gift this holiday season; the PlayStation 2 computer
entertainment system continues to enjoy record-breaking sales in North America.
In the first quarter of 2007, PS2 will continue to fuel industry growth with the
highly anticipated release of the MLB 07 The Show(TM) and God of War(R) II
titles.
Consumer demand for the PSP(R) (PlayStation(R)Portable), the company's popular
handheld entertainment system, also remained strong this past year. New software
releases continued PSP's momentum in offering console-quality gaming on-the-go,
from key franchises such as SOCOM: U.S. Navy SEALs Fireteam Bravo 2 to
award-winning original IP such as LocoRoco(TM). SCEA also drove interest in the
PSP system via expanded entertainment capabilities, including TiVoToGo(TM),
which enables PSP owners to watch television programming transferred from their
TiVo wherever, whenever; support for video podcasts broadcasted through Really
Simple Syndication (RSS) feeds; and a Remote Play feature for streaming media
content (music, videos and photos) from a PS3 to a PSP.
"Reaching the one million mark for PS3 is the first of many major milestones for
us as we head into a new year. Even more impressive, is that we were able to
accomplish this feat while successfully managing two other platforms-PS2 and
PSP," said Tretton. "With three PlayStation platforms now available to users,
2007 will be about software and delivering innovative, new experiences and
award-winning franchises to consumers, both through retail and through our
online PLAYSTATION(R)Network."
PlayStation-branded entertainment and gaming content that will be shown in the
Sony booth at CES 2007, includes:
FORMULA ONE(TM) CHAMPIONSHIP EDITION - PS3
MLB 07 The Show(TM) - PS3, PSP
MotorStorm(TM) - PS3
Lair - PS3
Heavenly Sword(TM) - PS3
Gran Turismo(TM) HD Concept - PS3 Downloadable
Ratchet & Clank(R): Size Matters - PSP
Killzone(TM): Liberation - PSP
SOCOM: U.S Navy SEALs Fireteam Bravo 2 - PSP
Other features on display will include "Remote Play" for PS3, which allows the
consumer to utilize their PSP to access content on their PS3 hard drive,
including movies, television shows, videos and music. A full demonstration of
the PLAYSTATION(R)Network, and PLAYSTATION(R)Store for PS3, as well as Location
Free TV(TM) for PSP, will also be shown.
About Sony Computer Entertainment America Inc.
Sony Computer Entertainment America Inc. continues to redefine the entertainment
lifestyle with its PlayStation(R) and PS one(R) game console, the PlayStation(R)
2 computer entertainment system, the PSP(R) (PlayStation(R)Portable) system, and
the ground-breaking PLAYSTATION(R)3 (PS3(TM)) computer entertainment system.
Recognized as the undisputed industry leader, Sony Computer Entertainment
America Inc. markets the PlayStation family of products and develops, publishes,
markets, and distributes software for the PS one game console, the PlayStation 2
computer entertainment system, the PSP system and the PS3 system for the North
American market. Based in Foster City, Calif. Sony Computer Entertainment
America, Inc. serves as headquarters for all North American operations and is a
wholly owned subsidiary of Sony Computer Entertainment Inc.
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